The midpoint navigation column is the sub-dominant part of the page. Finally, the left-most column with the logo and descriptive text is the inferior object on the page. It falls uttermost back in space, and importance. The site has basically a four tiered hierarchy that is emphasized by size and direction. The image, a horizontal rectangle, is the most important element and the top level of importance is emphasized by the large extent. The second level, a vertical rectangle, is a list of category choices. The third level, a horizontal rectangle, is a brief paragraph of descriptive information. Subordinate information including the heads, company name, and rating control complete the page. The scale of the major visual elements of image and text blocks is pleasant. The text blocks of the heads, menu, and company name align and give a sense of order. The menu block overlaps the image on an obvious field that accurately overlaps and attaches itself to the image and provides unity.
This triangular movement feels comfortable, keeps the user focused on the center of the page, and enhances the consistent feel of the page. It is interesting that in all cases the images are not typical a complete printed spread or an object but rather a securely cropped detail of a larger image. The result is an intrigue composition that incites snooping. Because of resolution constraints it is often difficult to show an entire image in point of fact. This system allows the viewer to realize the details of the design and get the substance of the project. Make your site as personal as possible. As you're writing, make up that you are face to face with the customer. In attendance your web site in such a way that the visitor feels like he just walked into a store in his hometown. Also, stay focused on your target customer So far we have looked at the essentials of design in a rather theoretical way, discussing and illustrating the concepts using simple shapes and forms. This is an excellent way to introduce the principles and elements of design, but does not connection the gap between theories and observe. We will be doing so using actual Web sites so that we can see how everything we have been talking about fits together. Take a look at the flow of your site. Web Site Design it in a fashion that always continues like this. Make sure that graphics don't get in the way of your lead. If the visitor stops in the middle of the home page to click on a graphic or banner before getting to your sales page, they may never return. You've got one chance to get the visitor's attention and keep it. Make the most of it.